Local SEO Checklist for Plumbers: Get Found in Your City
Local SEO helps plumbers show up when homeowners nearby search for help — but only if the right signals are in place. This checklist covers everything from your…
For plumbers, electricians, HVAC & home service pros
Marketing that fills the schedule for home service pros
HilPup publishes practical guides for home service businesses: how to get found when homeowners search, turn calls into booked jobs, and build a website that works as hard as your crew.
Latest guides
How to Respond to Negative Reviews: Contractor Guide
A bad review doesn't have to hurt your business — how you respond matters more than the review itself. This guide walks home service contractors through exactly what…
How to Ask Customers for Google Reviews Without Feeling Awkward
Asking for Google reviews doesn't have to feel pushy or uncomfortable. With the right timing, a simple script, and a clear process, most customers are genuinely happy to…
Google Business Profile Service Area: A Contractor’s Guide
Setting your service area correctly in Google Business Profile directly affects which homeowners find you in local search. This guide walks contractors through the exact decisions to make,…
How to Set Up Google Business Profile as a Contractor
Your Google Business Profile is often the first thing a homeowner sees when they search for a contractor nearby. This step-by-step guide walks you through setup, optimization, and…
Built for the trades
1
Get found
Rank for the searches homeowners make when something breaks, in your service area.
2
Win the call
Reviews, response time and a website that makes the phone ring.
3
Keep the schedule full
Follow-up, repeat work and the numbers that tell you what is working.
Need a website built for your trade?
LocalPageUp builds and runs websites for home service businesses, with AI chat and weekly SEO articles. $59/mo, no setup fee.